L'Oreal Superior Preference - 7-1/2A Medium Ash Blonde (Cooler)

Preference with Optimized Fade-Defying System creates a rich long-lasting color spectrum with luminosity, shine and beautiful gray coverage. Care Supreme Conditioner helps lock in first day color vibrancy and keeps hair silky and resilient week after week. From roots to ends, color won't fade-out, turn dull or brassy. Optimized Fade-Defying System includes: No-Mess Fade-Defying Color Gel, Color Creme in applicator, Care Supreme Multi-Dose Conditioner, Superior Colorist Gloves, Insert.

Directions: Preference Shade Guide: 7-1/2A is a cool medium blonde shade with ash tones, which will minimize red/orange tones. For optimal color results, use on light blonde to medium brown hair. Preference Shade Tips: If you hesitate between two Preference shades, choose the lightest one. On more than 50% gray, your results will be slightly lighter-looking than the results shown on package. On red hair, your color results will be dark/medium blonde with soft red tones. Read and follow the insert.

Ingredients: Color Gel: Aqua/Water; Trideceth-2 Carboxamide MEA; Propylene Glycol; Hexylene Glycol; PEG-2 Oleamine; Polyglyceryl-4 Oleyl Ether; Oleyl Alcohol; Alcohol Denat.; Ammonium Hydroxide; Polyglyceryl-2 Oleyl Ether; Oleic Acid; Sodium Diethylaminopropyl Cocoaspartamide; Pentasodium Pentetate; Ammonium Acetate; Fragrance; Sodium Metabisulfite; Phenyl Methyl Pyrazolone; Erythorbic Acid; Resorcinol; p-Phenylenediamine; Alpha-Isomethyl Ionone; Eugenol; p-Aminophenol; Linalool; Citronellol; Hydroxypropyl Bis(N-Hydroxyethyl-p-Phenylenediamine) HCl; 2,4-Diaminophenoxyethanol HCl; m-Aminophenol. Color Optimizing Creme: Aqua/Water; Hydrogen Peroxide; Cetearyl Alcohol; Trideceth-2 Carboxamide MEA; Ceteareth-30; Glycerin; Pentasodium Pentetate; Sodium Stannate; Tetrasodium Pyrophosphate. Care Supreme Conditioner: Aqua/Water; Cetearyl Alcohol; Glycerin; Behentrimonium Chloride; Candelilla Cera (Candelilla Wax); Amodimethicone; Cetyl Esters; Isopropyl Alcohol; Fragrance; Methylparaben; Trideceth-12; Hexyl Cinnamal; Linalool; Benzyl Alcohol; Chlorhexidine Dihydrochloride; Cetrimonium Chloride; Butylphenyl Methylpropional; Limonene; Amyl Cinnamal; PPG-5-Ceteth-20; Geraniol; Benzyl Benzoate; Oleth-10; Citronellol; Disodium Cocoamphodipropionate; Alphaisomethyl Ionone; Lecithin; Cinnamyl Alcohol; Phosphoric Acid; Tocopherol; Ethylhexyl Salicylate; Phenoxyethanol; Methyl-2-Octynoate; Ethylparaben

Warnings: IMPORTANT: HAIRCOLOR CAN CAUSE AN ALLERGIC REACTION WHICH, IN CERTAIN RARE CASES, CAN BE SEVERE. THEREFORE, YOU MUST FOLLOW THESE PRECAUTIONS: DO NOT USE IF: You have already had a reaction to a haircolor product. You have a sensitive, itchy or damaged scalp. IF YOU HAVE A TATTOO, the risks of allergic reaction may be increased. PERFORM A SKIN ALLERGY TEST 48 HOURS BEFORE EACH USE OF THIS PRODUCT (see insert). REMEMBER TO BUY YOUR PRODUCT 2 DAYS AHEAD OF TIME. Avoid contact of this product with eyes and skin. If product gets into eyes, rinse immediately. Wear gloves provided in kit. Thoroughly rinse hair after application. Do not use over compound henna or progressive color. Keep product out of the reach of children. Do not apply on children. THIS PRODUCT CONTAINS INGREDIENTS WHICH MAY CAUSE SKIN IRRITATION ON CERTAIN INDIVIDUALS AND A PRELIMINARY TEST ACCORDING TO ACCOMPANYING DIRECTIONS SHOULD FIRST BE MADE. THIS PRODUCT MUST NOT BE USED FOR DYEING EYELASHES OR EYEBROWS; TO DO SO MAY CAUSE BLINDNESS.